Snoop Dogg (formerly ‘Snoop Doggy Dogg’) remains one of the most enduring and versatile figures in hip-hop, with a multi-decade career crossing rap, pop culture, film, endorsements and more. ‘Tha Doggfather’ marks a transitional moment in Snoop’s catalogue: the final classic-era Death Row album before he moved on to other phases in his career. The album title / concept and art evoke a mafia / gangster aesthetic (inspired by The Godfather), tapping into a timeless thematic framework that resonates in street culture and popular media.